ACADEMIC WORK
HEADSPACE STUDENT
Academic project
Headspace student was my final major project in my third year of my undergraduate degree in 2024. In response to an open brief i wanted to create something from an existing brand that would better support Gen-Z students and young adults struggling with grief, mental health or loneliness while studying or after graduating. I created an extended logo, completely new additions to the existing app and website (See here), campaign posters, social media posts and motion design for social media.
GOD, PRETTY PLEASE!
Academic Project
God pretty please was a result of my first ever project when starting my masters. Each student ws assigned a shape and asked to create something in the space of a week that related the shape to something we had a current interest in or inspires us. I linked the shape square and christianity together. I gathered information about synonyms of s square; mathematics, community, balance etc and linked those directly to christianity and the bible. As a result i created an eight page zine in a collage style design based off of each subject.
BREATH OF FRESH AIR
Academic Passion Project
Breath of fresh air was an academic project i created for fun inspired by editorial design, minimal typography and my own film photography. This seven page zine was dedicated to my partner a personalised poem spread between each page with minimal imagery and editorial styled type. All photography in this zine was done by me and so was the poem itself. I created this to practice another style i wasn’t confident in being minimal editorial design to grasp how layout can change the style of a design drastically.
LETTERS TO THE ONES I LOVE
Academic Project
Matcha Mama was a concept project I completed during a graphic design internship at a creative agency based in Madrid, Spain. The internship lasted three months, and this was one of many projects I developed with nearly full creative freedom. I created colour palettes, typography, logo direction, mascot illustration and design, book cover design and mockup, as well as campaign design for a billboard. All copy for this project was provided by my internship line manager.
